DelassusSocial media
Specialising in the production of fruit and flowers, the Delassus Group has entrusted the Bonhomme branding agency in Paris with the activation of its social media networks. The design studio has transposed the universe created a few years ago in papercut into a universe entirely rendered in 3D in order to benefit from greater creative freedom.
Creating social media content in 3D animation
The branding agency Bonhomme in Paris designs a series of social media content combining 3D animation, motion design and art direction. The studio imagines dynamic visual sequences that showcase the brand's products while reinforcing their visual impact in social media feeds.
The 3D animations showcase the products' textures, shapes and freshness through precise work on light, composition and movement. This approach turns social media content into genuine visual objects capable of capturing attention and conveying the brand's premium world.
By combining branding, 3D animation and social media strategy, the studio develops, from its Paris offices, a creative approach grounded in strategic consulting aimed at structuring the brand's messaging and strengthening the coherence of its world across digital platforms, letting the brand express its identity while adapting to the codes of digital platforms.
Impact: strengthened visibility and identity on social media
The content produced by Bonhomme, the branding agency in Paris, strengthens the visibility of the Delassus brand and helps build a contemporary visual world on social media.
The 3D animations create distinctive, memorable content capable of capturing audience attention and showcasing the products in a competitive digital environment.
This project illustrates the studio's expertise in creating visual content combining branding, 3D animation and social media strategy, in the service of premium brands looking to assert their identity and build their digital presence.