In harmony with Clinique La Prairie's new visual identity, the home page is based on a clean, modern design, enabling a clear hierarchy of information. The dense, cutting-edge scientific content is made more fluid and comprehensible thanks to an engaging, intuitive UX. Simplified navigation enables users to access products quickly, boosting conversion rates. A more immersive section, incorporating animations specifically designed for fast loading, demonstrates the unique value of the scientific complex developed by the clinic, while making the information more digestible.

The e-commerce site's new landing page makes the scientific aspect of the product more accessible, while optimizing the purchasing experience. By highlighting products through this new visual proposition, the conversion rate is boosted. The immersive, didactic approach designed by Bonhomme helps convince customers of the exceptional value of Clinique La Prairie supplements.

A huge congratulations to everyone and a massive thank you for your excellent work and professionalism. It was a pleasure working with you again.