The device: Instagram videos are posted throughout the evening so that the event, the backstages and the preparations are live broadcasted on a digital platform and in-situ screens.">The device: Instagram videos are posted throughout the evening so that the event, the backstages and the preparations are live broadcasted on a digital platform and in-situ screens." />
Bonhomme
Branding - Content - Digital
For the "Mix O Trabendo" party Arte Live Web wants to create a participatory and innovative experiment bringing together the audience, online users and artists. 84 Paris agency approached us to produce its concept: create the first Instragram web documentary.<br/>The device: Instagram videos are posted throughout the evening so that the event, the backstages and the preparations are live broadcasted on a digital platform and in-situ screens.
Thank you for your implication, your availability and your desire to always take the idea as far as possible! You are perfect, keep it up!
The website's graphic codes are declined on various materials at the event to create a graphical link between real and digital: video terminals, stickers, stamps.
Users unroll a timeline for a live experience of the best moments of the evening.
Sorting by hashtags, users discover the different aspects of the event.