Dppi

Bonhomme

Branding - Digital

Famous partner of the major world sports events, Dppi invites us to design its digital identity. We work on the creation of a new type logo as well as on the design and development of their new multi-support website.

We had complex specifications. The site was to be B to B and B to C, focus on the history of the agency and be forward-looking, present a rich service offering without losing anyone ... In the end, a sober design, strong identity, simple navigation and majestic image. Throughout the project, listening, ideas, aesthetics, rigor, a sense of effort, humor ... The "bonhommie" made in Bonhomme.

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• Identity

  Historically committed to motorsport, Dppi now covers all sports disciplines. We have sought to produce a neutral, timeless identity detached from any anecdote. Typography occupies a central place in the design of their new identity.

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• Website

  In line with their new identity, we created a sober interface. Black and white and some shades of gray dominate the site. Only the images come to color the support.

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• We use different typographic size to scale the interface. Light effects of transition and parallax rhythm the interface. We made sure to create a coherence in the animation of the UI elements.

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• e-store

  The site includes an e-shop part managed under Shopify. Users can acquire the most famous photography in a collection that includes more than 100 references.

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• Mobile

  All the design of the interface has been designed to best meet the constraints of all media.

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• Design
• Creative Direction
• Art Direction
• UI / UX
• Motion Design
• Frontend development
• Project Managment